Personal training in your own home

 

December 2001

 

Introducing an innovative new approach to slimming withyour very own motivational trainer at the click of a mouse.

 

Fancy having your own motivational trainer offeringone-to-one weekly guidance to help you to become slimmer, fitter and healthier?Now you can with a new initiative called LightenUp@home. This personalmotivational service, once the reserve of a select few, is available via yourPC. LightenUp@home is a convenient, flexible approach to losing weight thatfits into your schedule to give you the motivation to treat yourself better inthe diet and exercise stakes.

 

The new programme will be launched with a half dayworkshop on Sunday 20th January, in London, followed by eight weeks of personalone-to-one weekly e-mail support from the Lighten Up team. Each week you willbe motivated, supported and encouraged by Lighten Up experts who will respondto specific questions, issue helpful hints and set new challenges for the weekahead. The first course will be in January 2002, with regional roll outscheduled for Spring 2002. What better way to start the New Year?

 

This new initiative, supported by health and care companyBUPA, recognises that many of us are living life at a fast pace with increasingdemands on our time. As a consequence, not only are we becoming fatter, (thenumber of people who are obese has tripled over the last 20 years and is stillrising*) we have less time to prepare nutritious food or take regular exercise.It is very easy to be too busy to address weight management, in turnperpetuating the growing problem of obesity in the UK.

 

Pete Cohen, co-author of Lighten Up and motivationaltrainer from GMTV's 'Inch Loss Island,' will run the first LightenUp@homeworkshop. The course costs 99 for one-to-one advice and support over the fulleight weeks, together with an initial group session.

Armed with Lighten Up techniques, you will soon gaininsight into the psychology of slimming, in turn allowing you to relearn yourrelationship with food.

 

Mind over matter

 

Lighten Up was developed by Pete Cohen, the slimming coachand motivational trainer behind GMTV's 'Inch Loss Island' and life skillsconsultant, Judith Verity. Judith says, "Going on a 'diet' is ineffectiveand can be dangerous - and ninety five percent of people who diet regain theweight when it's finished. Sixty eight percent of people who follow the LightenUp programme achieve long-term weight loss**. Traditionally slimming is aboutdieting and deprivation - and failure.

 

But don't take my word for it, Lighten Up for 2002, treatyour body better, eat healthy food and take some exercise - and you'll belooking great by the time it's warm enough to shed those winter woollies."

 

Learning to control eating habits, coupled with soundadvice on nutrition and sensible exercise, Lighten Up really is anindispensable practical and straightforward step to a fulfilled lifestyle thatputs you in control.

 

If you would like to reserve a place on LightenUp@homethis January call 0845 603 3456, lines are open between 9am and 6pm. Lighten Upeight-week courses and one-day workshops are available nation-wide. The LightenUp book is published by Century at a cost of 6.99 and available from all goodbook shops and www.amazon.co.uk. Theaudiocassette is priced at 7.99. For your nearest Lighten Up course, log on towww.lightenup.co.uk.

*National Audit Office Report, Tackling Obesity in England 2000-2001.

 

**Atelephone survey was conducted amongst 106 people who had taken a Lighten Upcourse six months or more beforehand. Results showed 68.9 percent were slimmer,fitter and felt healthier; 73.6 percent had made permanent lifestyle changes;and 74.5 percent felt more confident and positive.

 

***National Audit Office Report, Tackling Obesity inEngland 2000-2001. Treating obesity costs the NHS at least billion a year,with the wider costs in lower productivity and lost output, up to a further 2billion.