The Live Wire



Press Release

HPC launches new resources for registrants to promote their HPC registration

14 June 2010

The Health Professions Council is pleased to announce the introduction of a new resource for individuals on the HPC Register.

The resource includes a new HPC registration logo as well as a dedicated webpage and a leaflet which contain information for registrants on how to promote their HPC registration.

The new HPC registration logo is designed to be simple, bold and recognisable, providing reassurance to the public and differentiating HPC-registered professionals from non-regulated health professionals.

Marc Seale, Chief Executive of the HPC said:

"Registrants can display the new registration logo as a clear sign that they meet the HPC standards. It is definitely a positive new direction and a change that is supported by the public."

These changes have resulted from consultation and development with both professionals and the public. Results from research carried out by GFK Healthcare said 90 per cent of the public were positive or neutral in their reaction to the logo and three quarters of the public thought it would be a good idea for healthcare professionals to display the HPC registration logo.

The newly dedicated webpage and supporting leaflet for registrants titled 'Promoting your HPC registration' provide registrants with information on how to describe registration, how to access up-to-date registration details through www.hpcheck.org and explains how to use the registration logo.

Within the new webpage registrants can place orders online to request free public information materials for them to display in their place of work e.g. waiting room area. These recently refreshed promotional materials provide information specifically for the public about the HPC and the benefits of using a registered professional.



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