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Press Release

CAMDEN FOOTBALLERS KICK OFF FAIRTRADE FORTNIGHT

2 march 2006

Up to 100 enthusiastic football youths are expected to kick-off Camden’s Fairtrade Fortnight in a Fairtrade football game in Regent’s Park on Saturday, 4 March. The event, organised by Camden Council, aims to inform young people of why their choice of food and clothes matters for poor traders in the developing world.

Children from local football clubs will be treated to a football skills competition and raffles with Fairtrade prizes, stalls with Fairtrade juice and chocolate. Cllr Barbara Hughes, Mayor of Camden, will present lucky winners with Fairtrade prizes and a speaker from the charity Traidcraft will tell the children how their shopping habits can help fight poverty in the developing world. The Fairtrade Football day in Regent’s Park is the first of a number of events planned by Camden Council during the Fairtrade Fortnight which runs from 6 March - 19 March.

Camden was the first North London borough to achieve Fairtrade status in September 2004 in recognition of the borough’s work to raise awareness of Fairtrade products, which ensure that farmers in developing countries have received a proper price for their goods. Camden Council continues to raise awareness of Fairtrade issues in educational establishments, local businesses, faith groups and flagship employers. As a result of this, the available range of Fairtrade products is growing and Camden’s Fairtrade Directory now has over 100 Fairtrade outlets including sports shops selling Fairtrade footballs and conference centres offering Fairtrade food and drink.

Cllr John Thane, Executive Member for Environment said, “Camden’s Fairtrade Fortnight is important because it provides people of all ages with the information necessary to become conscious consumers. Changing people’s shopping habits may not be easy, but it is important to inform people of the options available to shop ethically, and the difference that these choices can make to traders in the world’s poorest countries.”

For more information please contact Helle Nordberg, Camden Council Press Office, telephone: 02079746023, mobile: 07799034649 or email: helle.nordberg@camden.gov.uk



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Camden Council

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